Solutions · Education

DMAI Pro for Language school / institute

Language schools (English, German, French, Turkish, Arabic and more) running general courses for adults and kids, exam-prep courses (IELTS, TOEFL, Goethe, TCF) and private/semi-private classes, in person and online. On Instagram they attract students with teaching reels, teacher introductions, student results and term-start announcements; most DMs ask about fees, term start dates, placement tests and choosing the right class. Sales usually close through a free placement test or trial lesson, and fees are sometimes paid in instalments.

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What this trade does most with DMAI Pro: Booking

What one click installs

This trade's ready pack; you preview it before installing and can change anything later.

6: conversation flows
19: common questions with draft answers
5: automatic follow-ups
13: intake form questions
19: customer profile fields
8: sales stages
10: menu and conversation-starter buttons
21: reply safety rules
19: ready messages
7: sample products or services

Specialised modules switched on: Wholesale and business accounts، Shop and catalogue، Consent and waivers، Courses and classes، Document collection، Advanced payments، Appointments، Sensitive and emergency triage
Country-specific notes for: the UAE, EU, Iran, Saudi Arabia
Sensitive or emergency messages stop the bot: the customer gets a fixed safe reply, with no AI, and the chat goes to a colleague with priority.

13 jobs this pack covers

Language instituteIELTS & TOEFL prepHeritage language classes for kidsArabic for non-native speakersFrench for Canada immigration (TEF/TCF)German for migration (Goethe, telc, TestDaF)Persian for non-native speakersPTE, Duolingo English Test & OET prepSAT, ACT, EmSAT, GRE & GMAT prepSign language coursesTeacher training (TESOL, TEFL, CELTA)Turkish language course (TÖMER-style)YÖS / TR-YÖS exam prep for foreign students

Questions your customers ask

Each comes with a draft answer; once you write your real answer and switch it on, the bot uses it.

How much is the term fee?

When does the new term start?

Is the placement test free?

How many students per class?

Can I pay in instalments?

Do you have online classes? On which platform?

6 ready flows

Course recommendationSuggest the right course with a few short questions and lead to a placement test or enrolment

Placement testBook an in-person/phone placement test or send a short online test

Enrolment & fee paymentReserve a seat in class with full payment or the first instalment

IELTS mock test bookingSell mock tests and convert to prep courses

Current student supportQuick answers on absences, make-up lessons, term renewal and certificates

Corporate training inquiryCapture company needs for staff language training and send a quote

Sales stages

First message
Course suggested
Placement booked
Placement done
Deposit paid
Enrolled
Active student
Renewed term

Numbers worth watching in this trade (not measured by the app)

Message-to-placement conversion rate
Placement test show-up rate
Placement-to-enrolment conversion rate
Class fill rate
Term renewal rate
Average first response time

Instagram ideas for this trade

Comment «level» under a reel → send the online placement test by DM
Reel «5 common IELTS speaking mistakes» with comment «IELTS» → send a free PDF + invite to a mock test
Term-start countdown story with a question sticker «Which time suits you best?»
Ice breakers: «Course fees?» / «When does the new term start?» / «I want a free placement test» / «Do you have online classes?»
Daily vocabulary challenge story with replies → start a chat and tag as interested

A reminder sent automatically

Hi, a reminder that your placement test is tomorrow at 5:30 pm. If the time doesn't work, tell us here and we'll move it 🙏