Solutions · Beauty & grooming

DMAI Pro for Women's beauty salon

Women's salons offering hair (cuts, colour, highlights and balayage, keratin and treatments), nails (extensions, gel, mani/pedi), bridal makeup and updos, brows and lashes. Sales on Instagram are driven by portfolio content (colour before/afters, nail art, bridal looks) and most DMs are 'how much?' and 'do you have a slot on…?'. Since colour and highlights depend on length, density and colour history, salons usually ask for a photo of the current hair and give an estimate. Bookings — especially long services and brides — commonly require a deposit with a receipt photo, and cancellation policies are strict.

What this trade does most with DMAI Pro: Booking

What one click installs

This trade's ready pack; you preview it before installing and can change anything later.

6
conversation flows
20
common questions with draft answers
8
automatic follow-ups
13
intake form questions
12
customer profile fields
8
sales stages
9
menu and conversation-starter buttons
17
reply safety rules
18
ready messages
8
sample products or services

15 jobs this pack covers

Women's beauty salonNail salonLash & brow studioHair colour specialistKeratin & hair extensionsAt-home beauty servicesBlow-dry barCurly hair specialistHair braiding, box braids & locsMedical pedicure & foot careTanning: spray tan & solariumThreading bar & traditional threader (bandandaz)Waxing & sugaring studioHead lice removal service (centre and home)Medical wigs & cranial prostheses

Questions your customers ask

Each comes with a draft answer; once you write your real answer and switch it on, the bot uses it.

How much is hair colour?
How long do highlights/balayage take?
Any slots tomorrow?
How much is the deposit and is it refundable?
Which colour brands do you use?
My hair is bleached — can it go lighter?

6 ready flows

Book an appointmentFrom first message to a confirmed, deposit-backed booking
Colour & highlights price inquiryAnswer 'how much?' without a wrong price and convert to a consult or booking
Bridal package bookingCapture the wedding date, present packages, book a trial and take the deposit
Reschedule or cancelHandle changes per salon policy and release the slot to the waitlist
Comment-to-DM campaignTurn portfolio-reel comments into bookings
Post-visit follow-up & rebookingMeasure satisfaction, collect photos/reviews and invite back for refills or roots

Sales stages

  1. First message
  2. Price inquiry
  3. Hair photo sent
  4. Slot offered
  5. Awaiting deposit
  6. Confirmed
  7. Visited
  8. Loyal client

Numbers worth watching in this trade (not measured by the app)

Instagram ideas for this trade

A reminder sent automatically

Hi 🌸 Reminder: service tomorrow at 5:30 pm. Please arrive 10 minutes early and let us know here if anything changes.